Adapting proactively to new development directions for prefabricated housing enterprises

Adapting proactively and exploring new directions for the development of prefabricated housing enterprises. While the prefabricated housing industry has generally stabilized, the influx of the internet, consumer markets, and especially new technologies and capital, necessitates that these enterprises actively adapt and explore the most suitable development path.

Group

The prefabricated housing industry is substantial. With accelerated industry consolidation, some companies, leveraging capital accumulated over years of experience, are expanding their scale and diversifying into multiple sectors. Besides capturing a larger share of the market, their brands are gradually extending into related industries, building a "group-based" business system. Over time, they will accumulate substantial wealth and resources, enabling them to extend into upstream and downstream sectors of the industry, and even venture into areas outside the industry itself, creating a broad-based and powerful "group."

Multiple channels

A few years ago, e-commerce was still a novelty in the prefabricated housing industry, and whether it was suitable for the industry was a topic of debate. Now, however, more and more brands are building their own e-commerce systems, and online channels have become a crucial part of brand development. Channel development is a key strategic move for future brand growth.

Information technology

Information is the basis for enterprise management and decision-making. Numerous enterprises' practices in accelerating information technology development have proven that the comprehensiveness, accuracy, and timeliness of information effectively help them make informed decisions. For decoration companies with numerous tasks and complex information, making decisions based on a management system to guide their business operations is essential. Especially in the internet age, enterprise information technology development has become a matter of vital importance to the survival of enterprises.

Capital fever

The prefabricated housing industry has a long supply chain and many pain points, but also relatively many opportunities, attracting a large influx of capital. Well-capitalized companies in the industry are also using capital to expand their businesses both within and outside the industry. The power of capital is becoming apparent; in addition to focusing on basic manufacturing and marketing services, capital is also becoming a significant force influencing the industry's future development.

2019 presented both opportunities and challenges for the prefabricated housing industry. Whether it's group-based development, information technology development, or expanding into multiple channels, as long as prefabricated housing companies can grasp the key points and find a development direction that suits them, they will surely achieve success in the current market environment.